Whether you need to fill a newsletter or an entire site, I can create the plan and bring the final content to life. I’ll hunt for the big ideas and mold the structure and syntax that help you connect to your target audience. My style can morph from formal to friendly, and my methods balance expertise with efficiency.
Site Content, Soup to Nuts
- I’ve developed and executed online content strategies at a variety of scales, with output ranging from experimental blogs to deeply-researched FAQs, and from navigational architecture to organizational mission statements. The frameworks and rich content I’ve created have helped propel growth, engage new audiences and make complex issues more widely accessible.
NewseumED.org has been nationally recognized for offering “enhanced learning and curriculum development for school librarians and their teacher collaborators.”
American Association of School Librarians, Top Websites for Teaching and Learning 2018
Newsletters and Promotional Descriptions
- I’ve written countless punchy paragraphs and intriguing blurbs to help bring attention to important efforts and drum up interest in upcoming programs. I can also create newsletter templates and content that spark ongoing audience engagement.
Reports, Proposals and Applications
- Whether it’s a program description for a grant proposal, a conference session application, or an internal report, I have a long track record of creating copy that can generate positive attention and get your foot in the door.
Articles
- With Pierce McManus. “Propaganda on the Ballot.” Distributed for syndication by the Freedom Forum Institute. June 6, 2019.
- “Missing Piece in Media Literacy: The First Amendment.” NewseumED. 2017.
- With Anna Kassinger. “Facing Fake News: Five Challenges and First Amendment Solutions.” in Social Education. Vol. 82, No. 4. September 2018.
- “What Don’t You Know About Civil Rights?” in Teaching the College, Career, and Civic Life (C3) Framework, NCSS Bulletin 114. 2014.